Hi, I'm Helen. I lead marketing teams with strategy and focused execution to drive company growth.
Quick Bio
A marketer with a smile, I lead marketing and drive revenue growth at White Cup. I'm a Spanish-speaking Gen Y (AKA elder Millennial), UT Longhorn (BA), UH Cougar (MBA), mother (x2) and wife. With a focus on customer centricity and a passion for leading people, I have 20+ years of experience in marketing, management and sales.
"Helen has the energy, passion, and creativity of the most talented marketing leaders I’ve worked with, but what sets her apart from others is the efficiency with which she operationalizes any project she takes on, regardless of scope or complexity."
— Dan tolan, VP of product management
Personality Traits
Driven
Positive
Nimble
Smart
Leader
Strategic
Background
Marketing: Brand, Corporate, Content Strategy & Ops, Creative Services, Customer, Demand Generation, Digital, Event, Experiential, Operations, Partner, Services, Social Media
Management: 1-40+ employees at a time
Sales: B2B, B2C, Retail, Telemarketing, Door-to-Door, Sales Enablement
20+ years of experience
in marketing, management and sales, with an MBA.
Chaos reducer
at heart, connecting dots and simplifying things.
Nimble and driven
to the core, jumping into new challenges with a bang.
Get in Touch
If you're interested in working together or collaborating, I'm just a click away.